When you hire a design firm, you need more than just some artistic-types who have a "different" window on the world. Don't get me wrong, you definitely need the creative heart - that driving force, and sometimes following force, that meanders down the winding roads of free-flowing creativity... but that artistic heart IS a heart, and you need it to perform consistently and on rhythm, never missing a beat, to keep your project alive.

As responsible commercial artists, we have come up with a way to make true creativity happen - every single time. We're not just artists, we're business people too. So we have created an ideal environment, a greenhouse of sorts, that incubates the seeds of every project in order to ensure that we can always bring forth the living message of your story. It is the perfect blend of art and science.

Here's how it works for us:

Connect - We listen to you. We get to know you. We ask the right questions - well-crafted questions, specific and pointed. We're connecting with the heart of your story. At this point, it's all about the conversation.

Reflect - We think about what you said. We wait on illumination. We get excited about your story. Words and phrases you have said are turned over and over in our minds. This is where the artist part starts. Ideas get born here. We even pray here.

Elaborate - Then we add our piece to it. Certain pictures and layouts and information architecture start forming in our minds. We elaborate on the details that need to be brought into focus, planning for pictures and colors and fonts. We highlight your strengths as a company, artist, ministry... and develop the design concept around the strengths that we will use as connecting points for bringing your story to your audience.

Express - Things become visible at this point. We bring the sketches into proof-ready material. If it's photoshop or flash or code or charts or whatever... we start expressing it with the proper mediums and bring our skills into the mix. We keep talking to you. You keep talking to us. We go back and forth in an exciting creative flow to truly bring forth the essence of your message.

Deliver - This is where the "ruum" happens. Having crafted your message using the best media and fine-tuning the details to truly shout your strengths, we help you deliver your story to your audience in style. Whether its launching your website or printing your promo piece, we're sure to be as excited as you are about your new creation.

So this is our "creed". We follow it every time. And every time, it produces living results. We start every project with the story in mind, so we can end every project with the story on their minds.